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Fitness App Storyboard

Opportunities area: 

Today there is a big variety of mobile fitness Apps that track your calories and make your fitness program for a needed period of time based on user’s goals: weight loss, become fit, gain weight. But such apps don’t assume that you have a real couch person who will motivate, control you. App’s trainer is just a program without close communication, but there are collaborations on its forums. What I find successful here is that you can choose any trainer you like based on its short biography, gender, age, appearance. And you can find any coach from any country you like, even ask a famous athlete to make you a program.

Solution: 

Money is the best motivation. Even if we have free gym at the university campus or somewhere else – we rarely go there. Why? It is free and you think you can do it every time you like, but in fact, you lose a motivation to exercise. But if you pay for a specific period of time, pay for the program – you rarely miss workouts, because you spent your MONEY, TIME, STRENGTH. The main fitness online problem is a motivation to make you to workout because you don’t have a personal trainer in the gym who scheduled an appointment with you. You need to do it for yourself, this is self-discipline that requires self-motivation. So here is an idea that you buy not only fitness program, but also pay  extra % of each workout day that will come back to your account right after you achieve your daily or weekly goal, because the App tracks all your workout information: how many minutes you have exercised, how many calories you have burn and so on, so your digital trainer returns what you earned today. And if you go to the gym as your program requires, you lose nothing!

Financial App Storyboard

The first idea: Geolocation and fraudulent transaction problems

This situation is all about inconvenient situations that often happen to people who forgot to notify their bank about changing location and the card is instantly blocked, it might require time or even wait for the next day to unblock it. Stressful! You always should have enough cash… This solution is all about automatic location determination of a mobile device that sends new information about your place to the bank. This feature will reduce scammers’ attacks.

The second idea: Quick checking all of your transactions

This is a situation when a person doesn’t know what is happening inside his account and all transactions are invisible for the user until he /she checks all transactions post factum (when bills come to e-mail) or if the bank warns you about something urgent. To feel self-confidence, a user should know about every transaction that goes through his account. This will save lots of money and make life easier.

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